Life Insurance | An Industry Controlled by Boomers

In this article, we’re going to get a little “political” and discuss the current state of life insurance and why it needs a 21st-century marketing refresh. Want to join in on the discussion? Head on over to our Facebook page and let us know what you think.  Most Baby Boomer executives don’t understand 2017 consumers… Read more »

How To Create A Content Strategy That Rocks

In this article, we are going to discuss how to create a high-converting content strategy for your niche life insurance sites that drive traffic and turn visitors into pre-vetted leads.  The rise of the internet has completely changed the advertising and marketing landscape. Gone are the days when people could simply depend on placing ads… Read more »

Convert More Niche Leads by Developing Buyer Personas

In this article, you’re going to learn about developing buyer personas for your niche internet life insurance business. Life insurance agents have an incredible advantage against other professions when it comes to understanding their customers. When selling a policy you gain intimate knowledge of a person’s medical and family history, their lifestyle choices, and more…. Read more »

Close More Deals in January With These Proven Time Management Tips

Even if it’s not the holidays when you’ve clicked on this post, it’s worth a read! Time management is a year-round activity that’s deserving of your attention…well, only if you want to close more deals.  The holidays are almost over and 2017 is almost upon us.  This means life insurance agents are about to get… Read more »

Why Insurance Agents Need Multi-Channel Marketing

In this article, you’ll learn about the importance of multi-channel marketing, why you need to concern yourself with it now, and how to easily implement it into your digital marketing strategy.  The mantra of “mobile first” for marketing is a bit misleading as the average consumer is now connected to five different devices. Marketers everywhere… Read more »

Become A Better Agent By Setting SMART Goals in 2017

In this inspiring blog post, you’re going to learn about the difference between setting wishful goals and setting SMART goals, so you can actually achieve your dreams! Looking to change your life or business, read on.  As 2016 comes to a close, we’re probably all wondering what 2017 will have in store for us. Will… Read more »

6 Digital Marketing KPIs for Life Insurance Agents

In this article, we’re going to be discussing the most important data-driven metrics and key performance indicators (KPIs) that you should be tracking in your digital marketing strategy.  You’ve probably heard before that being an internet life insurance agent really makes you an internet marketer. Well, it’s true. Having a strong digital presence is critical… Read more »